基于游客消费行为的社区旅游目的地营销策略研究(英文版)
万春林更新时间:2024-05-23 15:41:07
最新章节:Appendix C Item-Objective Congruence Results封面
版权信息
作者简介
前言
Chapter 1 Introduction
1.1 Background and Significance of the Study
1.2 Problem Statement
1.3 Research Gap
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1.4 Research Questions
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1.5 Research Objectives
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1.6 Research Outputs
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1.7 Research Outcomes
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1.8 The Scope of the Study
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1.9 Definition of Terminologies
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Chapter 2 Literature Review
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2.1 Introduction
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2.2 Community-Based Tourism(CBT)
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2.3 Marketing Theory
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2.4 Innovation Theory
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2.5 Tourist Behavior
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2.6 Andaman Coast Research
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2.7 Related Research
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2.8 Conclusion
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2.9 Hypotheses
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2.10 Conceptual Research Framework
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Chapter 3 Research Methodology
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3.1 Methodology
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3.2 Research Process
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Chapter 4 Research Findings
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4.1 Results of Quantitative Analysis
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4.2 Results of Qualitative Analysis
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4.3 Conclusion
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Chapter 5 Discussion and Conclusion
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5.1 Summarized Results on the Research Objectives
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5.2 Results of the Discussion of Research Objectives
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5.3 Recommendations
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5.4 Research Contribution
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5.5 Limitations of the Study
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5.6 Conclusion
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Bibliography
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Appendices
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Appendix A Questionnaire
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Appendix B Interview Form
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Appendix C Item-Objective Congruence Results
更新时间:2024-05-23 15:41:07